We have a slight problem at SnapLogic. While we spend a vanishingly small percent of the day watching adorable cat videos on the Internet, it seems our CEO always shows up behind our desks while doing so. If only we knew when our CEO was nearby and could get an alert when he was.
Interested in connected devices and the Internet of Things? Tomorrow, SnapLogic product manager and IoT expert Shayne Hodge will be the featured presenter on an O’Reilly Media webinar titled: “The CEO proximity warning device: Prototyping a cellular, GPS-enabled cloud-connected IoT device.” Register here to secure a spot.
In this latest installment of our ongoing IoT blog series, we’re going to start discussing a more extended pipeline that we’ve installed here at SnapLogic HQ (as promised in the last post). Space prohibits us from showing all the details of how it works, but we’ll hit the high points in this post and the next.
You may have, at some point in your career, been in a meeting that has gone overtime. (You may be in one right now). You’ve probably wished for something to stop the meeting. Well, the Internet of Things is here to grant your wish.
The first Bluetooth headset was sold in 2000. Nearly a decade and a half later, 2014 was declared “the year of the wearable” by tech publications and industry enthusiasts. 2014, after all, was when tech fans were first informed about the pending arrival of what is now the most famous wearable in the world – the Apple Watch.
But if 2014 was the year of the wearable, you wouldn’t have known it if you were a guest at that year’s Consumer Electronic Show. The 2014 CES was dominated not by Apple Watch anticipation, but unbridled excitement over the Internet of Things (IoT).
Now in 2015, it is hard to talk about one without talking about the other. Wearables and IoT are on a collision course, and the merger is already triggering an entirely new technological revolution: the Internet of Me.
Wearables: Following the Path of the Smartphone
The Internet of Things refers to the widespread usage of wifi to animate and connect “dumb” machines and objects, such as toothbrushes to make them “smart.” Once enlightened, these smart devices can communicate not only with each other, but with their human masters.
A smart toothbrush gathers data about your brushing habits and sends it directly to your dentist to analyze before your next visit. IoT, which has been creeping forward for years, is now poised for mainstream saturation before the end of the decade. But the introduction of wearables is speeding up - and altering - the onset of IoT.
Wearables are evolving along a path similar to the one taken by smartphones. Smartphones didn’t truly hit their stride until Apple launched the App Store, which enabled users to integrate their entire digital lives - from their daily planner to GoogleDrive to their ecommerce landing pages to their iTunes music library - all in one place.
Like pre-App Store smartphones, wearables are just another ecosystem of devices. Wearables can’t revolutionize the way humans interact with technology until they are stitched together with the other crucial components of our digital lives. The arrival of IoT is providing just that stitching.
Ford Cars, Android Wear and Connected Wearables
Ford is leading the charge to integrate IoT with the wearables that people access while they are driving. If a diabetic driver has a medical bracelet or watch, it could relay information about the driver’s blood-glucose level to the car’s on-board multimedia system, which could then relay that information to physicians or family members, if need be. If a baby were sleeping in the back, a wearable could monitor its vitals and relay the information to the vehicle, to the parents’ wearables, or both.
One The Internet of YOU: When Wearable Tech and the Internet of Things Collide describes the phenomenon of IoT plus wearables - The Internet of You - as “having the potential to build our technology so that it works for us, not the other way around.” One example is Android Wear, which was built by Google. Google recently purchased Nest, which is a collection of smart household devices. When Android Wear connects to the Next thermostat, for example, the thermostat wouldn’t need to be programmed. Instead, Wear could “tell” the thermostat that the wearer is getting too warm or cool, and the thermostat could then adjust the temperature in the room.
The Internet of You combines the personalization of wearables with the ubiquity of the Internet of Things. Like smartphones, wearables unite the scattered elements of the user’s personal and digital life. If wearables existed in a vacuum, they would be another cool novelty gadget - a toy for people with disposable income. But with IoT acting as the glue that bonds wearables to all of the increasingly “smart” devices that surround us in our daily lives, wearables have the potential to rival - or replace - smartphones as the single most important devices we own. Just as IoT will affect the rise of wearables, wearables have the potential to act as the unifying force that bonds the billions of devices that will make up the Internet of Things.
Together, they are the Internet of You.
Nick Rojas is a business consultant and write who lives in Los Angeles and Chicago. He has consulted small and medium-sized enterprises for over twenty years. He has contributed articles to Visual.ly, Entrepreneur and TechCrunch. You can follow him on Twitter @NickARojas, or you can reach him at NickAndrewRojas@gmail.com.
In 2014, Ovum’s Saurabh Sharma, who recently published the Integration Platform as a Service (iPaaS) Decision Matrix, wrote about the lack of Internet of Things (IoT) standards and how this is hindering adoption. This week Loraine Lawson at ITBusinessEdge wrote about the intersection of big data and IoT, pointing to new Forrester and Dimensional Research reports that highlight the challenges of managing unstructured data in the enterprise.
The Spring 2015 release of the SnapLogic Elastic Integration Platform extends our cloud application and big data integration capabilities to IoT with support for Message Queuing Telemetry Transport (MQTT). This means SnapLogic customers can easily build dataflow pipelines that connect to an MQTT broker for sensors, mobile and connected devices and stream data to analytical and other applications in real time. One of the primary use cases for the new MQTT Snaps is rapidly integrating IoT data with other big data sources and enterprise applications for predictive, advanced analytics and data visualization.
Given the nature of our JSON-centric iPaaS, it’s important to note that MQTT is just the first of a set of standards and protocols we’re looking at supporting as more and more customers seek to harness and manage IoT data as part of an overall data lake strategy. Later this year, the SnapLogic iPaaS will support additional IoT protocols such as AMQP, CoAP, OMA, Lightweight M2M and ETSI Smart M2M.
In this demonstration, you can see the new MQTT Snaps in action. The demonstration highlights the platform’s ability to:
- Ingest real-time device messages in real time
- Validate, transform and route messages
- Integrate message data with application or API data
- Persist messages on Hadoop, Amazon Redshift, Google BigQuery and others
- Provide bidirectional communication with devices
- Provide seamless cross-protocol support as we continue to introduce support for new protocols and standards
At SnapLogic, we’re focused on ensuring our customers can go beyond legacy ETL and ESB technologies and connect faster – whether you’re integrating big data, cloud applications or the Internet of Things. We look forward to your feedback on the new MQTT Snaps and what hearing you’d like to see next when it comes to the intersection of big data and IoT.
According to industry analysts, within 5 years the CMO will spend more on IT than the CIO. Check out our new infographic, which explains why CIOs are getting “SMACT” due to the adoption of Social, Mobile, Analytics and Big Data, Cloud Computing and the Internet of Things, and provides some compelling statistics in each of these categories. You can also learn more here about the SnapLogic Elastic Integration Platform, delivering real-time, event-driven application integration and batch-oriented and streaming big data integration for analytics in a single platform.
Here are the sources for all of the SMACT Infographic stats:
- Forbes: Five Years From Now, CMOs Will Spend More on IT Than CIOs Do
- Statistic Brain: Social Networking Statistics
- YouTube: Press Statistics
- Business Insider: Reinventing Social Media: Deep Learning, Predictive Marketing, and Image Recognition Will Change Everything
- Cisco: Cisco Visual Networking Index: Global Mobile Data Traffic Forecast Update, 2013-2018
- CNN Money: Mobile apps overtake PC Internet usage in U.S.
- Accenture: Accenture Technology Vision 2014 Report
- Experfy Insights: Hadoop Market Size, Adoption and Growth Through 2020
- TechRepublic: For data scientists, the big money is in open source
- Stratecast | Frost & Sullivan: The Hidden Truth Behind Shadow IT: Six trends impacting your security posture
- eWeek: Skyrocketing Cloud App Use Raises Enterprise Security Risks
- CloudTech: Why cloud services spending will exceed $174bn in 2014
- Acquity Group: Acquity Group 2014 Internet of Things Study
- Forbes: Top 10 Strategic Technology Trends for 2013
- CloudTimes.org: Gartner: Internet of Things will Grow Exponentially to 26 Billion Devices by 2020
In addition to downloading a PDF of the above infographic here, check out some additional SnapLogic resources below all about the new world of social, mobile, analytics and big data, cloud computing and the Internet of Things:
- Blog post: Why Old ETL and EAI Will Continue to Struggle in the SMACT Era
- Blog post: What to Look for in a Modern Integration Platform
- Whitepaper: The Integration Implications of the Internet of Things in a Connected World
- Whitepaper: Taming the Integration Nightmares of a 1,000 App Enterprise
- Slides: Talking SMAC with SnapLogic