SugarCon 2008

I’ve been at SugarCon for the past few days, the technical sessions are now drawing to a close.

This has been an excellent conference. It’s a great mix of customers and partners, and everyone is enthusiastic. The session and keynote topics have been on track, and customer focused. Sugar 5.0 is looking good, and there is a lot of interest in the new release.

There’s been a lot to learn and absorb here at the detail level, but I noted a couple of higher level themes that I kept hearing from customers and partners:

  • Sugar is not longer an open source ‘bet’ – It’s a CRM solution, and open source is the way to go.
  • The customer focus can now shift to CRM as a vision and a project, with open source as a characteristic.
  • The data integration landscape hasn’t changed becase it’s open source – data integration is still a significant part of every project.

These are good trends in open source, and to quote Larry Augustin, we’re reaching the point where “nobody every got fired for buying open source.”

Travis Swicegood has been blogging the event, and there are additional posts on the Sugar developers blog.


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