Generative Integration Leader SnapLogic Taps Industry Expert Matt Moore to Drive Strategic Partnerships in APJ

SnapLogic addresses increased demand for AI-led integration and growth in region with strategic hire

TUESDAY – September 12, 2023 – SnapLogic, the leader in generative integration, today announces the executive appointment of Matt Moore as Head of Alliances for the Asia-Pacific and Japan (APJ) region. With over 30 years of industry experience, Moore will further strengthen SnapLogic’s presence and strategic partnerships across the region as the demand for AI-led integration intensifies.

iPaaS (Integration Platform as a Service) emerged as the fast-growing segment of the integration software technologies market in 2021 and continues to keep significant pace, with a recent Gartner report1 forecasting the iPaaS market will reach AU$17 billion in revenue by 2026. This strong growth is fuelled by the rising demand from organisations across APJ to simplify business operations, including the complexity in hybrid on-premise and multi-cloud environments, and increase business efficiency.

Generative integration meets this need, enabling organisations across industries to integrate data and applications and automate business processes, making access to data faster and easier than ever before. As data privacy regulations tighten, a secure and reliable iPaaS platform is now essential, providing organisations with a competitive edge in compliance and future-proofing data strategies.

Prior to joining SnapLogic, Moore worked at leading tech companies like Amazon Web Services (AWS) and Databricks, focusing on business development, sales alignment and go-to-market activity while also managing the Data and AI category for APJ. Leveraging his extensive expertise, Moore will drive a focused plan of engagement with SnapLogic’s channel and key partnerships in the region.

“We are thrilled to welcome Matt as the Head of Alliances for APJ. With his extensive industry experience and expertise in driving crucial business insights, we are confident he will play a pivotal role in fortifying SnapLogic’s presence and strategic partnerships across the region. As the demand for iPaaS solutions intensifies, Matt’s leadership will be instrumental in navigating the evolving and fast-growing landscape,” said Jason Wakeam, VP Partner Sales and OEM at SnapLogic.

“With data privacy laws tightening worldwide and the growing adoption of hybrid and private cloud infrastructure, SnapLogic’s single platform, equipped with over 700 prebuilt solutions, becomes even more critical for organisations in APJ. Our commitment to reducing complexity and integration barriers allows customers to harness the potential of their data efficiently and drive business growth. Together with our technology and consulting partners, we will continue to prioritise what’s right for the customer, making SnapLogic an indispensable solution for industries across APJ.”

Moore said, “Throughout my career, I’ve devoted significant time to working with big data and leveraging its potential to drive crucial business insights. This has proven instrumental in generating revenue, optimising costs and mitigating risks in the APJ region.”

“SnapLogic has a very clear approach to its customers and, by association, its partners. Our primary goal is to reduce complexity via integration, helping them get to business insights faster and in a repeatable and scalable fashion. We can’t achieve that mission without technology and consulting partners who share our unwavering commitment to prioritising what’s right for the customer.”

This announcement follows SnapLogic’s groundbreaking release of SnapGPT, the first generative integration solution to use AI and a large language model to help organisations integrate and automate faster. Serving notable global brands and recognised APJ companies like George Weston Foods, The Reece Group, Abano Healthcare, Box, Adobe and Pact Group, SnapLogic continues to reinforce its position as a leader in the industry, attracting top talent to further drive innovation and success.


1Forecast: Enterprise Infrastructure Software, Worldwide, 2020-2026, 4Q22 Update

About SnapLogic

SnapLogic is the leader in Generative Integration. As a pioneer in AI-led integration, the SnapLogic Platform accelerates digital transformation across the enterprise and empowers everyone to integrate faster and easier.

Whether you are automating business processes, democratizing data, or delivering digital products and services, SnapLogic enables you to simplify your technology stack and take your enterprise further. Thousands of enterprises around the globe rely on SnapLogic to integrate, automate and orchestrate the flow of data across their business.

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Press Contacts:

Adrian Richardson
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