As an integrated producer and broadcaster, ITV is the largest commercial television network in the United Kingdom. ITV’s goal is to be more than TV by creating meaningful and creative content that connects millions of people around the world every day. To successfully execute on this strategy, the company began to pursue a company-wide digital transformation, in order to streamline and scale sales operations.
ITV delivered app integrations via SnapLogic and achieved:
- Empower 90+ Sales team to gain access to real-time data
- Deliver integration in 3 days
- Speed up the sales and fulfillment process through automation
Download the ITV case study to learn more.